Happy New Year!
I hope you had a lovely holiday season, and phew!, glad that's over. Let's get on to being creative in 2018. What has sparked my interest lately is an article that I saw about Pantone's color of the year. Pantone is a guide for designers of clothing, advertising, and home décor but in recent years has branched out to more of a spiritual guidance through color, more about setting the tone for what's going on in our lives right now.
Pantone chose Ultra Violet, a color of "creativity, ingenuity, the cosmos, intuition, the third eye chakra, and the depth of the unknown" according to Elizabeth Wellington at the Philadelphia Inquirer. It's also a nod to Prince, David Bowie and Jimi Hendrix, some great musicians who celebrated color in their lives.
It's not really a political statement, even though Women Against Abuse uses a similar color in their campaigns, but according to Leatrice Eiseman, executive director of Pantone Color Institute, "purple has a futuristic exploratory aspect to it, purple allows us to play with the possibilities. We don't know where we're going but at least we're trying " She ties all this in to creativity.
Some gems that fit this Ultra Violet category are my personal favorite blue Chalcedony, tanzanite, and purple sapphire. It's really a purplish blue color, almost a periwinkle blue rather than a royal purple. Other related purples are amethyst and lilac and blue-violet sapphires.
If you'd like to play with this color and stretch your creativity, I am making a special offer to you only this month, January 2018. All purple gems in stock are 10% off when used in a new custom design. And if I don't have what you want, I will get it for you. To sweeten the pot, I will also give 10% off the cost of the other materials, including gold and accent diamonds or color, in the new design.